Articles for tag: behavioral science, cognitive biases, decision-making psychology, everyday judgment errors, mental shortcuts

7 Cognitive Biases That Shape Your Daily Choices

7 Cognitive Biases That Shape Your Daily Choices

You probably think you’re making rational decisions every day, right? From choosing what to eat for lunch to deciding whether to invest in that promising stock, you believe you’re weighing the pros and cons carefully. Here’s the uncomfortable truth: your brain is constantly playing tricks on you. Your mind relies on cognitive shortcuts that allow ...